Grosses

'Focus' Lands $6.47M Opening Day; 'The Lazarus Effect' Nets $3.8MFebruary 28, 2015 02:35 AM

by BoxOffice Staff

Warner Bros. reports that Focus earned an estimated $6.47 million for its opening day, easily taking first place on Friday. The Will Smith-Margot Robbie con artist flick debuted just under Limitless' $6.6 million first day back in 2011. Unfortunately, early word of mouth appears very mixed as the film received a "B" CinemaScore and sits at a 66 percent user rating on Rotten Tomatoes this morning (where critics disapprove even more at 56 percent). Still, the film's adult-skewing appeal could balance out some of the early complaints about the film throughout the weekend. BoxOffice is projecting an opening frame of $18.5 million.

Relativity's The Lazarus Effect debuted to $3.8 million on Friday as it claimed second place for the day, nearly 24 percent lower than last year's Oculus. The horror pic's early buzz isn't heading in the right direction, though: only 33 percent of Rotten Tomatoes users approve of the film so far, while critics have given it an even lower 14 percent. Given the natural tendency for horror pics to drop off quickly, expect the same here. BoxOffice projects a $9.2 million opening weekend.

Fifty Shades of Grey slid into third place yesterday with $3.5 million, down another 56.5 percent from last Friday. The erotic drama has taken in $140.3 million domestically through 15 days of release, putting it 8 percent ahead of the original Twilight. BoxOffice projects a $9.9 million third weekend.

Fox's Kingsman: The Secret Service continues to display strong holding power as it eased 41 percent from last Friday to $3.12 million in fourth place. The graphic novel adaptation has earned an impressive $77.1 million domestically to date, putting it 1 percent ahead of Daredevil and 31 percent ahead of Jumper through their same release points. Kingsman will also surpass the latter film's final domestic gross of $80.2 million over the weekend. Look for a weekend total around $10.8 million.

Filling out the top five yesterday was The DUFF, down just 50 percent from opening day last week to $2.14 million. The sleeper hit's 8-day total stands at just over $15 million, putting it 15 percent ahead of the pace of That Awkward Moment. BoxOffice projects a $6.5 million weekend.

Three well-received holdovers fought for space just outside the top five yesterday. The SpongeBob Movie: Sponge Out of Water dropped 47.5 percent to $2.11 million, giving it a strong $131.2 total thus far and setting it on course for an $8.9 million frame.

McFarland, USA was off just 45 percent from opening day last week to $1.99 million, bringing its 8-day total to $16.2 million (in line with Draft Day's $15.8 million sum through the same point) as the latest Kevin Costner sports drama eyes a $6.8 million sophomore frame.

Meanwhile, American Sniper added another $1.9 million (off just 30 percent from last Friday), giving it $325.3 million in all domestically. The blockbuster flick should land around $7 million this weekend, and is currently on pace to surpass The Hunger Games: Mockingjay - Part 1 by next weekend to officially become 2014's highest grossing release.

Check BoxOffice on Sunday for official weekend estimates from the studios.

Daily Domestic Gross Fri, Apr. 25 2014

Wide (1000+)

#TitleFri, Apr. 25 2014LocationsAvg.TotalWks.Dist.
1The Other Woman (2014)$9,287,804--3,205--$2,898$9,287,8041Fox
2Captain America: The Winter Soldier$4,415,521150%3,620-205$1,220$213,255,7374Disney
3Heaven is for Real$4,056,107130%2,705288$1,499$42,167,0232Sony / TriStar
4Brick Mansions$3,553,769--2,647--$1,343$3,553,7691Relativity Media
5Rio 2$3,294,840144%3,703-272$890$85,803,2833Fox
6The Quiet Ones$1,528,345--2,027--$754$1,528,3451Lionsgate
7Transcendence$1,264,87984%3,4550$366$15,631,8452Warner Bros.
8Bears$1,195,260107%1,7200$695$8,742,1972Disneynature
9Divergent$1,080,476154%2,066-420$523$136,943,3676Lionsgate / Summit
10A Haunted House 2$970,186139%2,3100$420$11,950,8422Open Road
11God's Not Dead$828,511109%1,600-196$518$50,728,3386Freestyle / Pure Flix
12Draft Day$818,65184%2,080-701$394$22,196,5023Lionsgate / Summit
13Oculus$711,19286%1,881-767$378$23,750,4783Relativity Media
14The Grand Budapest Hotel$662,777103%1,021-259$649$47,006,7588Fox Searchlight
15Noah$589,27863%1,604-933$367$95,620,1495Paramount

Limited (100 — 999)

#TitleFri, Apr. 25 2014LocationsAvg.TotalWks.Dist.
1The Railway Man$155,141878%156130$994$471,9803Weinstein Company
2Mr. Peabody & Sherman$135,811111%468-312$290$107,631,4068Fox / DreamWorks Animation
32 States$135,661208%1372$990$1,443,5242UTV Motion Pictures
4The LEGO Movie$83,478124%303-37$276$252,525,95612Warner Bros.
5300: Rise of an Empire$66,182185%32560$204$105,649,1518Warner Bros.
6Non-Stop (2014)$58,07090%252-108$230$90,345,6009Universal
7Frozen (2013)$42,74269%227-63$188$400,028,18123Disney
8The Monuments Men$34,840--166-55$210$77,604,83312Sony / Columbia
9RoboCop (2014)$23,816--147-28$162$57,812,63411Sony / Columbia
10The Nut Job$22,45383%160-41$140$64,086,25115Open Road
11Son of God$18,95641%211-292$90$59,518,7969Fox
12Dom Hemingway$18,79622%119-10$158$389,3644Fox Searchlight
13Bad Words$15,03612%114-109$132$7,645,5657Focus
14Gravity$10,85634%105-40$103$274,023,59930Warner Bros.

Platform (1 — 99)

#TitleFri, Apr. 25 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$54,36736%370$1,469$1,013,6684Warner Bros. / IMAX
2Cesar Chavez$20,37551%45-72$453$5,460,0015Lionsgate / Pantelion
33 Days to Kill$12,55473%85-25$148$30,581,68110Relativity Media
4Joe (2014)$10,52731%41-7$257$270,5643Roadside Attractions
5About Last Night$10,409--67-42$155$48,614,53011Sony / Screen Gems
6Sabotage (2014)$10,18620%75-55$136$10,405,7395Open Road
7Tyler Perry’s The Single Moms Club$4,046-37%87-27$47$15,956,3897Lionsgate
8Philomena$3,624-41%33-68$110$37,664,67023Weinstein Company
9Watermark$3,24959%168$203$56,1514eOne Films US
10The Unknown Known$2,372-68%22-27$108$248,0214RADiUS-TWC
11Ernest & Celestine$2,116-13%20-11$106$251,0859GKIDS
12August: Osage County$1,751492%7-9$250$37,730,78418Weinstein Company
13Frankie & Alice$1,462-53%24-19$61$689,5764Lionsgate / CodeBlack Films
14Make Your Move$1,254-84%40-102$31$118,8872High Top Releasing
15Alphaville (2014 re-issue)$1,158--2--$579$30,95112Rialto Pictures
16Gloria (2014)$1,14441%9-4$127$2,087,94814Roadside Attractions
17Dallas Buyers Club$1,11549%12-2$93$27,293,65126Focus
18Godzilla: The Japanese Original$316-90%10$316$21,2542Rialto Pictures
19Gabrielle (2014)$252-8%10$252$4,1642eOne Films US