'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Sun, Jun. 15 2014

Wide (1000+)

#TitleSun, Jun. 15 2014LocationsAvg.TotalWks.Dist.
1How to Train Your Dragon 2$13,695,816-21%4,253--$3,220$49,451,3221Fox / DreamWorks Animation
222 Jump Street$13,200,086-30%3,306--$3,993$57,071,4451Sony / Columbia
3Edge of Tomorrow$5,837,075-4%3,50515$1,665$57,001,6982Warner Bros.
5X-Men: Days of Future Past$3,360,831-10%3,042-597$1,105$206,256,6104Fox
6The Fault in Our Stars$2,690,947-53%3,273100$822$80,767,2002Fox
7Godzilla (2014)$1,220,9881%2,088-1022$585$191,457,1945Warner Bros.
8A Million Ways to Die in the West$1,062,630-15%2,413-747$440$37,107,0203Universal
9Chef$644,217-31%1,102-196$585$13,987,9796Open Road
10Neighbors (2014)$596,295-38%1,896-778$315$143,022,2156Universal
11Blended$508,288-24%1,581-1347$321$40,387,3374Warner Bros.

Limited (100 — 999)

#TitleSun, Jun. 15 2014LocationsAvg.TotalWks.Dist.
1Million Dollar Arm$308,3558%577-1066$534$33,471,3025Disney
2The Amazing Spider-Man 2$296,438-22%682-799$435$198,386,2217Sony / Columbia
3Belle$142,550-34%338-138$422$8,569,6247Fox Searchlight
4Rio 2$118,700-25%383-319$310$126,666,67010Fox
5Heaven is for Real$112,872-10%53286$212$89,402,4329Sony / TriStar
6Divergent$112,409-24%33638$335$149,621,27513Lionsgate / Summit
7Words and Pictures$105,466-38%217119$486$1,066,0844Roadside Attractions
8The LEGO Movie$79,685-2%30127$265$256,330,27119Warner Bros.
9The Grand Seduction$75,595-38%104-3$727$1,280,0883eOne Films US
10Holiday (2014)$58,616-13%102-42$575$706,8932Reliance Entertainment
11The Grand Budapest Hotel$57,299-32%149-36$385$58,109,81315Fox Searchlight
12The Other Woman (2014)$51,033-53%244-245$209$82,733,1668Fox
13The Signal (2014)$50,789-7%120--$423$155,6421Focus
14God's Not Dead$42,487-9%150-50$283$60,300,99413Freestyle / Pure Flix
15Mr. Peabody & Sherman$39,985-31%207-17$193$110,622,60715Fox / DreamWorks Animation
16The Immigrant$39,382-44%140-5$281$1,686,8965Weinstein Company

Platform (1 — 99)

#TitleSun, Jun. 15 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$38,918-14%412$949$2,954,37611Warner Bros. / IMAX
2Brick Mansions$17,532-23%85-14$206$20,222,2028Relativity Media
3Fed Up$13,214-19%56-32$236$1,327,3896RADiUS-TWC
4Moms' Night Out$11,387-43%81-211$141$10,079,8946Sony / TriStar
5Supermensch: The Legend of Shep Gordon$8,123-39%18--$451$62,4472RADiUS-TWC
6The Railway Man$6,062-46%50-127$121$4,306,99310Weinstein Company
7Draft Day$5,294-29%53-60$100$28,831,14510Lionsgate / Summit
8Transcendence$4,601-32%58-47$79$23,014,5049Warner Bros.
9Legends of Oz: Dorothy's Return$3,989-25%43-41$93$8,333,3736Clarius Entertainment
10Oculus$3,314-23%31-16$107$27,674,14510Relativity Media
11The Hornet's Nest$1,52829%3-13$509$298,9276Freestyle Releasing
12Filmistaan$1,365-46%8-16$171$44,3072UTV Motion Pictures
13Accident (2014 re-issue)$518-13%1--$518$14,3154Rialto Pictures
14Godzilla: The Japanese Original$21748%1-1$217$139,6019Rialto Pictures
15Heropanti$160-34%1-2$160$63,0514UTV Motion Pictures
16The Unknown Known$95-73%30$32$273,60311RADiUS-TWC
17Blue Ruin$75-85%2-1$38$256,9068RADiUS-TWC