Grosses

'Mission: Impossible – Rogue Nation' Takes off with $55.5M Debut; 'Vacation' Arrives with Soft $21.0M in Five Days After $14.7M Weekend TakeAugust 03, 2015 01:08 PM

by Daniel Garris

Paramount's Mission: Impossible - Rogue Nation delivered this weekend with a first place debut of $55.52 million. The well received fifth installment of the Tom Cruise led action franchise opened towards the higher end of its wide ranging expectations. Without adjusting for ticket price inflation, Rogue Nation claimed the second largest opening weekend take of the Mission: Impossible franchise; behind only the $57.85 million opening weekend of 2000's Mission: Impossible II. Rogue Nation opened 16 percent ahead of the $47.74 million debut of 2006's Mission: Impossible III, though it should also be noted that the opening weekend of Mission: Impossible III adjusts to $61.15 million when taking into account ticket price inflation. Pre-release tracking had been surprisingly soft for Rogue Nation, but the film was ultimately able to get off to a good start thanks in part to its very strong critical reviews and to the rest of the marketplace being fairly empty for this time of year.

Rogue Nation opened with $20.30 million on Friday (which included an estimated $4.0 million from Thursday evening shows), fell a slim 3 percent on Saturday to gross $19.65 million and declined 21 percent on Sunday to gross $15.57 million. That placed the film's opening weekend to Friday ratio at a solid 2.73 to 1. Early word of mouth appears to be very strong for Rogue Nation, as the film received an A- rating on CinemaScore and currently boasts a 92 percent audience score on Flixster. With that in mind, Mission: Impossible - Rogue Nation is likely to hold up relatively well going forward, though the film will also face significant competition over the next two weeks from Fox's Fantastic Four, Universal's Straight Outta Compton and Warner's The Man from U.N.C.L.E.

The audience breakdown for Mission: Impossible - Rogue Nation skewed heavily towards moviegoers 25 years and older (81 percent) and towards male moviegoers (62 percent).

Warner's Vacation debuted in a distant second place this weekend with $14.68 million. The comedy franchise re-launch starring Ed Helms and Christina Applegate has grossed $21.00 million in five days since opening on Wednesday. That is below the already scaled back expectations for the film. Vacation is running a distant 45 percent behind the $37.91 million five-day launch of 2013's We're the Millers. Instead, Vacation performed much more in line with the $19.10 million five-day start of 2012's Hope Springs. Poor critical reviews certainly didn't help matters for Vacation and the film's R rating appears to have limited some of its potential with younger moviegoers as 64 percent of the film's audience was 25 years and older. Vacation skewed slightly towards female moviegoers (53 percent).

On a positive note, Vacation was quite back-loaded towards the weekend as it registered a five-day to three-day weekend ratio of 1.43 to 1. That suggests that the film may be naturally back-loaded going forward. Over the three-day frame, Vacation had an opening weekend to Friday ratio of 3.25 to 1 (the film took in $4.52 million on Friday, increased 28 percent on Saturday to gross $5.80 million and decreased 25 percent on Sunday to gross $4.36 million). Vacation may also be aided by the relative lack of new comedies arriving in the marketplace throughout the rest of August. On the other hand, the film's modest B rating on CinemaScore isn't the most encouraging early sign, though it does suggest that the film is going over better with moviegoers than it has with critics.

It was a close race for third place this weekend between Ant-Man and Minions. Disney's Ant-Man ended up on top with $12.80 million. The Paul Rudd led 3D superhero film from Marvel was down a sizable 49 percent from last weekend, as it clearly took a direct hit from the arrival of Mission: Impossible - Rogue Nation in the marketplace. Ant-Man has grossed a solid $132.33 million through 17 days of release. That places the film just 8 percent behind the $143.20 million 17-day gross of 2011's Captain America: The First Avenger.

Minions placed in fourth with $12.39 million. The 3D computer animated prequel from Universal and Illumination Entertainment trailed Ant-Man by just $415,269 for the frame. Minions was down a significant 46 percent from last weekend, as the film continues to feel the effect of mixed word of mouth (especially among adults). With that said, Minions has grossed an impressive $287.58 million in 24 days. That places the film 3 percent behind the $295.26 million 24-day take of 2013's Despicable Me 2.

Sony's Pixels rounded out the weekend's top five with $10.50 million. The Adam Sandler led 3D action comedy fell a sharp 56 percent from last weekend. The film's percentage hold was lackluster, especially on the heels of last weekend's much softer than expected debut. With a ten-day gross of $45.71 million, Pixels is running a disappointing 42 percent behind the $79.39 million ten-day gross of 2013's Grown Ups 2 and just ahead of the $44.56 million ten-day take of 2012's Battleship.

Trainwreck followed in sixth with $9.61 million. The critically acclaimed Amy Schumer led comedy from director Judd Apatow was down a respectable 44 percent. While Trainwreck has already registered a total gross to opening weekend ratio of 2.65 to 1, the film is also displaying more front-loading than is often usual for a film from Apatow; likely a result of Schumer's fanbase having rushed out to see the film. Trainwreck has grossed a strong $79.61 million in 17 days, which places it an impressive 35 percent ahead of the $59.09 million 17-day gross of 2009's Julie & Julia.

The Weinstein Company's Southpaw landed in seventh place with $7.62 million. The Jake Gyllenhaal led sports drama was down a sharp 54 percent, which does take a bit of the luster off of last weekend's stronger than expected debut. Even with this weekend's decline, Southpaw is still off to a solid ten-day start of $31.68 million. The film is currently running 22 percent ahead of the $25.98 million ten-day gross of 2012's End of Watch.

Daily Domestic Gross Thu, Jun. 19 2014

Wide (1000+)

#TitleThu, Jun. 19 2014LocationsAvg.TotalWks.Dist.
122 Jump Street$5,424,480-6%3,306--$1,641$82,450,1301Sony / Columbia
2How to Train Your Dragon 2$4,684,897-2%4,253--$1,102$69,876,7351Fox / DreamWorks Animation
3Maleficent$2,441,9862%3,623-325$674$172,968,5683Disney
4The Fault in Our Stars$2,178,779-2%3,273100$666$90,128,3332Fox
5Edge of Tomorrow$1,703,3290%3,50515$486$64,171,4932Warner Bros.
6X-Men: Days of Future Past$1,026,302-1%3,042-597$337$210,594,2504Fox
7Godzilla (2014)$399,1731%2,088-1022$191$193,095,0845Warner Bros.
8A Million Ways to Die in the West$384,910-1%2,413-747$160$38,701,9003Universal
9Neighbors (2014)$322,4300%1,896-778$170$144,348,5756Universal
10Chef$286,606-2%1,102-196$260$15,097,1906Open Road
11Blended$239,0590%1,581-1347$151$41,351,3914Warner Bros.

Limited (100 — 999)

#TitleThu, Jun. 19 2014LocationsAvg.TotalWks.Dist.
1The Amazing Spider-Man 2$121,9534%682-799$179$198,877,2057Sony / Columbia
2Million Dollar Arm$103,3361%577-1066$179$33,864,1485Disney
3Belle$84,2144%338-138$249$8,879,4807Fox Searchlight
4Rio 2$82,1383%383-319$214$126,962,61310Fox
5Divergent$70,1356%33638$209$149,889,67213Lionsgate / Summit
6Heaven is for Real$63,1438%53286$119$89,631,9569Sony / TriStar
7Words and Pictures$49,877-7%217119$230$1,262,8704Roadside Attractions
8The LEGO Movie$43,012-32%30127$143$256,523,72519Warner Bros.
9The Grand Seduction$39,2064%104-3$377$1,438,6263eOne Films US
10The Other Woman (2014)$37,2385%244-245$153$82,873,9978Fox
11Mr. Peabody & Sherman$32,66410%207-17$158$110,735,33815Fox / DreamWorks Animation
12The Grand Budapest Hotel$28,2922%149-36$190$58,214,29515Fox Searchlight
13The Signal (2014)$25,6583%120--$214$253,9501Focus
14God's Not Dead$24,41110%150-50$163$60,389,07113Freestyle / Pure Flix
15The Immigrant$22,4643%140-5$160$1,770,0435Weinstein Company
16Noah$10,20715%103-33$99$101,200,04412Paramount

Platform (1 — 99)

#TitleThu, Jun. 19 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$46,3839%412$1,131$3,113,85311Warner Bros. / IMAX
2Fed Up$14,88229%56-32$266$1,373,1026RADiUS-TWC
3Moms' Night Out$10,51113%81-211$130$10,118,1396Sony / TriStar
4Brick Mansions$7,9993%85-14$94$20,253,3618Relativity Media
5The Railway Man$5,5275%50-127$111$4,326,61010Weinstein Company
6Supermensch: The Legend of Shep Gordon$5,494-2%18--$305$81,3072RADiUS-TWC
7Legends of Oz: Dorothy's Return$3,649-54%43-41$85$8,352,0986Clarius Entertainment
8Draft Day$3,27617%53-60$62$28,842,23710Lionsgate / Summit
9Oculus$2,121-1%31-16$68$27,682,73810Relativity Media
10Transcendence$2,00320%58-47$35$23,022,3099Warner Bros.
11The Hornet's Nest$618-29%3-13$206$302,0516Freestyle Releasing
12Accident (2014 re-issue)$350-22%1--$350$15,7144Rialto Pictures
13Filmistaan$23966%8-16$30$45,4062UTV Motion Pictures
14The Unknown Known$185-46%30$62$275,17811RADiUS-TWC
15Blue Ruin$169-37%2-1$85$257,5638RADiUS-TWC
16Heropanti$166-33%1-2$166$63,6494UTV Motion Pictures