Grosses

'Insurgent' Claims $64.32M in Its First Week After Leading Thursday with $2.56M; 'Cinderella' a Close Second with $2.24MMarch 27, 2015 01:29 PM

by Daniel Garris

Lionsgate's The Divergent Series: Insurgent took in $2.56 million on Thursday to lead the daily box office for a seventh consecutive day. The second installment of the young adult series starring Shailene Woodley is widely expected to fall out of first place this weekend with both Fox's Home and Warner's Get Hard entering the marketplace. Insurgent was down just 1 percent from Wednesday, which represented a very solid daily hold, especially given that Home and Get Hard both had healthy debuts on Thursday evening. Insurgent was the week's top film with a seven-day start of $64.32 million. That was just below pre-release expectations and was 6.5 percent below the $68.76 million seven-day take of last year's Divergent.

Cinderella also held up well on Thursday with a close second place take of $2.24 million. Disney's blockbuster fairy tale adaptation was up 1 percent over Wednesday and down 50 percent from last Thursday. Cinderella placed in second place for the week with $44.96 million. That represented a sizable, but understandable 49 percent decline from the film's opening week performance. Cinderella has grossed a strong $132.51 million in two weeks. That places the film 8 percent behind the $144.52 million 14-day take of last year's Maleficent.

The Second Best Exotic Marigold Hotel placed in third with $0.394 million. The ensemble comedy from Fox Searchlight was down 6 percent from Wednesday and down 39 percent from last Thursday. The Second Best Exotic Marigold Hotel placed in sixth for the week with $5.27 million. The film was down 37 percent from the previous frame and has grossed a solid $25.95 million in three weeks of release.

Warner's Run All Night followed closely behind in fourth with $0.386 million. The Liam Neeson led action thriller fell a sizable 15 percent from Wednesday and 49 percent from last Thursday. Run All Night placed in third for the week with $7.01 million. That was down 52 percent from last week and brings the film's two-week total to a lackluster $21.62 million.

Fellow action thriller The Gunman rounded out its first week of release with a sixth place take of $0.327 million. The Sean Penn led film from Open Road was down a sharp 17 percent from Wednesday. Both The Gunman and Run All Night clearly took sizable hits on Thursday from the Thursday evening start of Get Hard. The Gunman took fourth place for the week with a soft seven-day start of $6.76 million.

Do You Believe? landed in seventh place for the day with $0.299 million. The faith-based drama from Pure Flix was up 1 percent over Wednesday. Do You Believe? placed in seventh for the week with a softer than expected seven-day start of $4.90 million. The film will hope to hold up well going forward with aid from the upcoming Easter holiday.

Daily Domestic Gross Sat, Jul. 5 2014

Wide (1000+)

#TitleSat, Jul. 5 2014LocationsAvg.TotalWks.Dist.
1Transformers: Age of Extinction$14,805,25639%4,2330$3,498$163,770,6942Paramount
2Tammy$8,689,82635%3,465--$2,508$26,835,0081Warner Bros. / New Line
322 Jump Street$4,149,56264%3,324-102$1,248$156,152,9184Sony / Columbia
4Deliver Us from Evil (2014)$4,114,71962%3,049--$1,350$12,169,3911Sony / Screen Gems
5How to Train Your Dragon 2$3,458,99825%3,297-453$1,049$137,476,7394Fox / DreamWorks Animation
6Earth to Echo$3,163,72820%3,230--$979$11,013,1891Relativity Media
7Maleficent$2,434,38433%2,389-684$1,019$212,026,3166Disney
8Think Like a Man Too$2,121,82060%1,729-496$1,227$55,745,6913Sony / Screen Gems
9Jersey Boys$1,933,0888%2,630-275$735$35,266,7653Warner Bros.
10Edge of Tomorrow$1,554,03353%1,538-997$1,010$89,800,1635Warner Bros.
11The Fault in Our Stars$1,014,89158%1,865-980$544$115,059,9995Fox
12America (2014)$947,642-6%1,1051102$858$3,275,3562Lionsgate
13X-Men: Days of Future Past$783,77546%1,044-970$751$226,541,6397Fox

Limited (100 — 999)

#TitleSat, Jul. 5 2014LocationsAvg.TotalWks.Dist.
1Chef$672,22225%686-115$980$21,570,1679Open Road
2Begin Again$493,82716%175170$2,822$1,457,0122Weinstein Company
3Snowpiercer$391,27032%250242$1,565$1,188,6282RADiUS-TWC
4Neighbors (2014)$196,960112%315-195$625$147,911,4359Universal
5The Amazing Spider-Man 2$191,78466%28915$664$200,785,12410Sony / Columbia
6Godzilla (2014)$182,33063%352-398$518$197,777,5098Warner Bros.
7Rio 2$157,37875%311-11$506$128,750,65913Fox
8Blended$153,84066%305-170$504$44,092,5307Warner Bros.
9A Million Ways to Die in the West$138,530100%227-256$610$42,191,0256Universal
10Heaven is for Real$80,58268%186-25$433$90,478,39712Sony / TriStar
11Belle$77,68035%123-52$632$9,944,98510Fox Searchlight
12Divergent$64,64891%184-26$351$150,785,63216Lionsgate / Summit
13The Other Woman (2014)$43,823112%142-53$309$83,571,12311Fox
14The LEGO Movie$24,07029%240-95$100$257,164,97422Warner Bros.
15Mr. Peabody & Sherman$22,35163%111-30$201$111,125,69018Fox / DreamWorks Animation

Platform (1 — 99)

#TitleSat, Jul. 5 2014LocationsAvg.TotalWks.Dist.
1The Grand Seduction$70,78440%91-28$778$2,427,1836eOne Films US
2Island of Lemurs: Madagascar$55,53714%410$1,355$3,847,07614Warner Bros. / IMAX
3The Grand Budapest Hotel$41,90850%72-18$582$58,692,49718Fox Searchlight
4Words and Pictures$40,58842%61-44$665$1,864,2817Roadside Attractions
5Moms' Night Out$20,84360%96-21$217$10,360,8999Sony / TriStar
6Yves Saint Laurent$18,34038%108$1,834$86,2172Weinstein Company
7God's Not Dead$14,80253%60-30$247$60,672,67916Freestyle / Pure Flix
8Legends of Oz: Dorothy's Return$3,99791%232$174$8,445,8959Clarius Entertainment
9Supermensch: The Legend of Shep Gordon$3,11629%12-19$260$191,7915RADiUS-TWC
10The Railway Man$3,08439%14-24$220$4,423,62713Weinstein Company
11The Signal (2014)$2,91073%35-145$83$586,0574Focus
12Fed Up$2,60896%18-14$145$1,485,2459RADiUS-TWC
13Godzilla: The Japanese Original$245-46%1--$245$144,45512Rialto Pictures
14The Hornet's Nest$21-99%1-1$21$309,5349Freestyle Releasing