Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Sun, Jul. 27 2014

Wide (1000+)

#TitleSun, Jul. 27 2014LocationsAvg.TotalWks.Dist.
1Lucy$11,786,650-22%3,173--$3,715$43,899,3401Universal
2Hercules (2014)$8,515,435-17%3,595--$2,369$29,800,2631Paramount
3Dawn of The Planet of The Apes$5,313,217-21%3,668-301$1,449$172,455,8893Fox
4The Purge: Anarchy$3,071,440-22%2,85650$1,075$51,858,9052Universal
5Planes: Fire and Rescue$3,037,271-18%3,83913$791$35,347,4782Disney
6Sex Tape$1,780,133-25%3,0620$581$26,953,5822Sony / Columbia
7Transformers: Age of Extinction$1,493,311-21%2,476-748$603$236,455,0285Paramount
8And So It Goes$1,390,642-26%1,762--$789$4,642,3291Clarius Entertainment
9Tammy$955,975-32%2,562-840$373$78,201,3104Warner Bros. / New Line
1022 Jump Street$772,510-25%1,613-616$479$185,754,5707Sony / Columbia
11How to Train Your Dragon 2$772,360-9%1,358-811$569$165,663,7997Fox / DreamWorks Animation
12Maleficent$570,893-21%1,077-464$530$232,174,4229Disney
13Begin Again$491,873-25%1,244-58$395$12,310,7535Weinstein Company
14Earth to Echo$411,915-24%1,272-1178$324$35,531,8264Relativity Media

Limited (100 — 999)

#TitleSun, Jul. 27 2014LocationsAvg.TotalWks.Dist.
1A Most Wanted Man$828,074-27%361--$2,294$2,687,2271Roadside Attractions
2The Fluffy Movie$365,105-16%432--$845$1,311,4461Open Road
3Wish I Was Here$360,293-21%625557$576$1,879,7882Focus
4Kick$294,053-29%177--$1,661$1,071,3731UTV Motion Pictures
5America (2014)$293,473-18%760-270$386$13,242,5045Lionsgate
6Chef$255,254-22%405-147$630$27,262,92612Open Road
7Jersey Boys$161,618-24%462-541$350$45,640,0166Warner Bros.
8The Fault in Our Stars$151,448-16%387-170$391$122,703,9948Fox
9Edge of Tomorrow$147,260-33%353-249$417$97,709,5178Warner Bros.
10Godzilla (2014)$124,128-18%302-24$411$199,704,02511Warner Bros.
11X-Men: Days of Future Past$119,724-26%289-98$414$231,272,87010Fox
12Think Like a Man Too$94,767-39%317-311$299$64,744,0356Sony / Screen Gems
13Deliver Us from Evil (2014)$76,091-30%321-1170$237$30,288,0564Sony / Screen Gems
14Snowpiercer$65,638-21%149-62$441$3,904,4585RADiUS-TWC
15Rio 2$65,198-26%230-26$283$130,678,66216Fox
16Blended$60,457-26%223-62$271$45,607,49010Warner Bros.
17The Amazing Spider-Man 2$54,182-23%187-31$290$202,408,52613Sony / Columbia
18Neighbors (2014)$54,080-50%208-22$260$149,489,92512Universal
19Heaven is for Real$29,053-23%129-20$225$91,269,77115Sony / TriStar
20The LEGO Movie$13,40118%2020$66$257,582,91425Warner Bros.

Platform (1 — 99)

#TitleSun, Jul. 27 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$61,171-9%410$1,492$5,030,52617Warner Bros. / IMAX
2I Origins$25,598-16%7672$337$118,8292Fox Searchlight
3The Grand Seduction$21,443-40%74-16$290$3,099,2409eOne Films US
4Belle$18,688-15%58-34$322$10,576,61013Fox Searchlight
5Words and Pictures$9,198-18%28-5$329$2,112,28910Roadside Attractions
6Mr. Peabody & Sherman$7,780-15%58-5$134$111,341,86721Fox / DreamWorks Animation
7The Other Woman (2014)$5,630-29%39-21$144$83,865,72114Fox
8Yves Saint Laurent$5,395-13%8-3$674$242,3585Weinstein Company
9Fed Up$2,10075%131$162$1,528,24012RADiUS-TWC
10God's Not Dead$1,458-7%9-2$162$60,746,70419Freestyle / Pure Flix
11Come Back to Me$1,24122%10--$124$4,1561Freestyle Releasing
12Legends of Oz: Dorothy's Return$37230%6-2$62$8,460,99012Clarius Entertainment
13The Hornet's Nest$3201%10$320$311,97512Freestyle Releasing
14Supermensch: The Legend of Shep Gordon$230-48%4-6$58$209,0578RADiUS-TWC
15A Long Way Off$20725%1--$207$28,9518Moving Visions Entertainment