Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Thu, Aug. 7 2014

Wide (1000+)

#TitleThu, Aug. 7 2014LocationsAvg.TotalWks.Dist.
1Guardians of the Galaxy$7,631,397-13%4,080--$1,870$134,390,8391Disney
2Lucy$1,681,050-12%3,20229$525$88,022,8052Universal
3Hercules (2014)$894,856-23%3,5950$249$57,761,2472Paramount
4Get On Up$800,980-16%2,468--$325$17,914,6101Universal
5Dawn of The Planet of The Apes$739,897-22%3,283-385$225$193,433,6244Fox
6Planes: Fire and Rescue$717,336-10%3,241-598$221$50,531,3283Disney
7The Purge: Anarchy$516,595-26%2,656-200$195$66,248,3003Universal
8And So It Goes$339,508-19%1,81654$187$12,038,5192Clarius Entertainment
9Sex Tape$317,291-32%2,500-562$127$35,782,6983Sony / Columbia
10Transformers: Age of Extinction$178,665-30%1,732-744$103$242,303,5756Paramount
11Tammy$131,123-24%1,415-1147$93$82,235,1675Warner Bros. / New Line

Limited (100 — 999)

#TitleThu, Aug. 7 2014LocationsAvg.TotalWks.Dist.
1A Most Wanted Man$268,750-11%726365$370$8,212,2332Roadside Attractions
2Boyhood$250,278-12%310203$807$8,563,3874IFC Films
3How to Train Your Dragon 2$179,533-11%861-497$209$169,431,1158Fox / DreamWorks Animation
4Dragon Ball Z: Battle of Gods$178,534-79%257--$695$2,116,3380Screenvision
5Maleficent$164,673-9%681-396$242$235,514,97410Disney
622 Jump Street$114,795-26%828-785$139$189,124,6168Sony / Columbia
7Edge of Tomorrow$76,9964%40249$192$98,948,2939Warner Bros.
8Earth to Echo$73,182-12%536-736$137$37,309,8195Relativity Media
9Begin Again$72,845-15%727-517$100$14,099,6006Weinstein Company
10Chef$71,685-10%350-55$205$28,623,92213Open Road
11Wish I Was Here$60,423-20%753128$80$3,364,3413Focus
12The Fault in Our Stars$55,814-8%282-105$198$123,644,8469Fox
13The Fluffy Movie$41,782-29%4320$97$2,609,1812Open Road
14America (2014)$38,607-12%478-282$81$14,254,0656Lionsgate
15Jersey Boys$35,450-13%286-176$124$46,377,5247Warner Bros.
16Godzilla (2014)$30,5150%277-25$110$200,300,72412Warner Bros.
17Rio 2$29,589-1%212-18$140$131,141,48217Fox
18Kick$26,826-32%162-15$166$2,296,2422UTV Motion Pictures
19Blended$20,839-5%187-36$111$45,980,29711Warner Bros.
20X-Men: Days of Future Past$19,670-18%190-99$104$231,799,37011Fox
21Snowpiercer$18,957-5%100-49$190$4,213,3376RADiUS-TWC
22Neighbors (2014)$17,705-9%177-31$100$149,848,13013Universal
23I Origins$10,058-7%12246$82$274,7593Fox Searchlight

Platform (1 — 99)

#TitleThu, Aug. 7 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$54,102-1%410$1,320$5,639,56618Warner Bros. / IMAX
2The Grand Seduction$9,144-26%50-24$183$3,248,94110eOne Films US
3Calvary$7,276-13%4--$1,819$105,6501Fox Searchlight
4Mr. Peabody & Sherman$4,215-45%591$71$111,413,83822Fox / DreamWorks Animation
5Yves Saint Laurent$1,92029%80$240$270,0026Weinstein Company
6Words and Pictures$1,352-38%18-10$75$2,149,28211Roadside Attractions
7The LEGO Movie$945-23%38-164$25$257,726,85226Warner Bros.
8God's Not Dead$469-15%7-2$67$60,755,73220Freestyle / Pure Flix
9Fed Up$37556%7-6$54$1,534,73013RADiUS-TWC
10A Long Way Off$9512%10$95$30,1049Moving Visions Entertainment
11As It Is in Heaven (2014)$36-69%1--$36$10,0964Embark Visuals
12Supermensch: The Legend of Shep Gordon$33-57%40$8$211,1419RADiUS-TWC