Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Early Weekend Estimates (Domestic) Fri, Aug. 1 - Sun, Aug. 3

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Guardians of the Galaxy$95,000,000--4,080--$23,284$95,000,0001Disney
2Lucy$18,100,000-59%3,20229$5,653$79,387,3852Universal
3Get On Up$14,900,000--2,468--$6,037$14,900,0001Universal
4Hercules (2014)$10,000,000-66%3,5950$2,782$51,648,0482Paramount
5Dawn of The Planet of The Apes$8,500,000-49%3,283-385$2,589$189,129,6734Fox
6Planes: Fire and Rescue$6,600,000-31%3,241-598$2,036$47,772,2063Disney
7The Purge: Anarchy$5,400,000-48%2,656-200$2,033$62,810,9753Universal
8Sex Tape$3,500,000-42%2,500-562$1,400$33,858,4643Sony / Columbia
9And So It Goes$3,250,000-30%1,81654$1,790$10,378,7832Clarius Entertainment
10Transformers: Age of Extinction$2,160,000-54%1,732-744$1,247$241,125,9156Paramount
11Tammy$1,500,000-57%1,415-1147$1,060$81,462,7055Warner Bros. / New Line

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1How to Train Your Dragon 2$1,200,000-46%861-497$1,394$168,554,0578Fox / DreamWorks Animation
222 Jump Street$1,200,000-54%828-785$1,449$188,461,0828Sony / Columbia
3Maleficent$1,180,000-36%681-396$1,733$234,648,13110Disney
4Begin Again$650,000-59%727-517$894$13,737,3376Weinstein Company
5Chef$650,000-15%350-55$1,857$28,302,46913Open Road
6The Fluffy Movie$450,000-66%4320$1,042$2,289,9522Open Road
7America (2014)$350,000-61%478-282$732$14,070,0436Lionsgate
8The Fault in Our Stars$300,000-38%282-105$1,064$123,386,7389Fox
9X-Men: Days of Future Past$200,000-49%190-99$1,053$231,709,25311Fox
10I Origins$70,000-9%12246$574$236,1203Fox Searchlight

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Calvary$70,000--4--$17,500$70,0001Fox Searchlight