Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Studio Weekend Estimates (Domestic) Fri, May. 3 - Sun, May. 5

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Iron Man 3$175,300,000--4,253--$41,218$175,300,0001Disney
2Pain and Gain$7,600,000-62%3,28710$2,312$33,919,0752Paramount
342 (2013)$6,210,000-42%3,345-60$1,857$78,335,7704Warner Bros.
4Oblivion (2013)$5,800,000-67%3,430-362$1,691$75,971,9153Universal
5The Croods$4,225,000-37%2,915-368$1,449$168,743,1597Fox / DreamWorks Animation
6The Big Wedding$3,875,000-49%2,6330$1,472$14,209,5652Lionsgate
7Oz: The Great and Powerful$1,822,0001%1,160-450$1,571$228,567,9329Disney
8Scary Movie 5$1,435,000-58%1,857-876$773$29,603,3084Weinstein / Dimension
9The Place Beyond the Pines$1,297,934-52%1,162-422$1,117$18,694,5746Focus
10G.I. Joe: Retaliation$1,275,000-66%1,804-903$707$118,757,3166Paramount
11Olympus Has Fallen$1,185,000-59%1,632-702$726$95,364,8797FilmDistrict

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Mud$2,150,250-3%576213$3,733$5,158,1482Roadside Attractions
2Jurassic Park 3D$882,000-63%980-868$900$43,741,9855Universal
3The Company You Keep$777,240-33%541-266$1,437$3,506,4115Sony Pictures Classics
4Evil Dead$625,000-69%959-1227$652$53,210,4895Sony / TriStar
5Tyler Perry's Temptation$410,000-63%504-438$813$51,363,9116Lionsgate
6Disconnect$210,744--161--$1,309$1,054,9744LD Entertainment
7Silver Linings Playbook$195,000-1%468107$417$131,699,96425Weinstein Company
8Identity Thief$195,000-44%300-125$650$133,445,39513Universal
9Filly Brown$164,000-71%204-55$804$2,598,4243Lionsgate / Pantelion
10The Host (2013)$160,126-58%290-321$552$26,152,2236Open Road
11The Sapphires$148,000-18%123-3$1,203$1,637,4827Weinstein Company
12Snitch (2013)$136,000-27%215-37$633$42,524,29611Lionsgate / Summit
13Home Run$125,920-73%160-210$787$2,546,7593IDP/Samuel Goldwyn
14Escape From Planet Earth$120,000-26%257-26$467$55,206,76212Weinstein Company
15Side Effects (2013)$66,16338%16557$401$32,086,04113Open Road
16Warm Bodies$61,000-40%140-50$436$66,360,66514Lionsgate / Summit
17Admission$36,554-68%113-166$323$17,780,7877Focus

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Renoir$152,44024%7411$2,060$1,079,4256IDP / Samuel Goldwyn
2The Iceman$93,149--4--$23,287$93,1491Millennium Entertainment
3Kon-Tiki$78,324253%1412$5,595$111,5002Weinstein Company
4Cinco de Mayo: La Batalla$70,000--20--$3,500$70,0001Lionsgate / Pantelion
5In the House$49,40170%2213$2,246$140,1783Cohen Media Group
6Quartet$46,000-44%86-44$535$18,098,57817Weinstein Company
7Trance$42,000-63%86-71$488$2,217,5375Fox Searchlight
8Love Is All You Need$38,954--4--$9,739$38,9541Sony Pictures Classics
9Scatter My Ashes at Bergdorf's$38,294--4--$9,574$38,2941eOne Films US
10At Any Price$32,272101%1814$1,793$61,4582Sony Pictures Classics
11Upstream Color$32,180-34%32-11$1,006$352,3765ERBP
12From Up on Poppy Hill$29,498-46%39-5$756$850,2388GKIDS
13Spring Breakers$26,000-50%43-29$605$14,000,3288A24
14What Maisie Knew$23,248--1--$23,248$23,2481Millenium Entertainment
15Midnight's Children$22,832--10--$2,283$37,0982Paladin/108 Media
16The Lords of Salem$22,668-88%50-230$453$1,141,9973Anchor Bay Films
17Blancanieves$17,062-17%153$1,137$218,8456Cohen Media Group
18Dead Man's Burden$7,500--1--$7,500$7,5001Cinedigm