Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Studio Weekend Estimates (Domestic) Fri, Aug. 2 - Sun, Aug. 4

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
12 Guns$27,361,000--3,025--$9,045$27,361,0001Universal
2The Wolverine$21,725,000-59%3,9240$5,536$95,038,8502Fox
3The Smurfs 2$18,200,000--3,866--$4,708$27,760,8711Sony / Columbia
4The Conjuring$13,660,000-38%3,11593$4,385$108,589,7533Warner Bros. / New Line
5Despicable Me 2$10,400,000-37%3,207-269$3,243$326,677,4655Universal
6Grown Ups 2$8,100,000-30%3,075-183$2,634$116,350,2064Sony / Columbia
7Turbo$6,400,000-53%2,985-824$2,144$69,478,6433Fox / DreamWorks Animation
8Red 2$5,650,000-39%2,755-261$2,051$45,153,1393Lionsgate / Summit
9The Heat$4,725,000-32%2,074-310$2,278$149,566,0626Fox
10Pacific Rim$4,570,000-41%1,803-799$2,535$92,960,7184Warner Bros.
11The Way, Way Back$2,850,000-17%1,001115$2,847$13,672,3275Fox Searchlight
12Fruitvale Station$2,700,000-41%1,08622$2,486$10,951,9044Weinstein Company
13R.I.P.D.$2,376,000-61%1,703-1147$1,395$30,448,2403Universal

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1World War Z$1,815,000-35%912-528$1,990$195,888,9627Paramount
2Monsters University$1,436,000-50%879-591$1,634$258,597,6917Disney
3The Lone Ranger$627,000-63%553-714$1,134$86,731,7075Disney
4The To Do List$622,000-61%585-6$1,063$3,084,8642CBS Films
5Star Trek Into Darkness$465,00086%300120$1,550$226,209,02712Paramount
620 Feet from Stardom$301,855-19%135-12$2,236$3,498,1848RADiUS-TWC
7Now You See Me$272,000-5%206-9$1,320$115,440,13610Lionsgate / Summit
8Kevin Hart: Let Me Explain$256,000-65%214-284$1,196$32,017,4435Lionsgate / Summit
9Fast & Furious 6$224,000-28%230-37$974$238,015,13011Universal
10Epic$211,000-33%225-64$938$106,633,57711Fox
11Before Midnight$170,29451%226148$754$7,824,84411Sony Pictures Classics
12The Croods$140,000-22%162-32$864$186,650,21120Fox / DreamWorks Animation
13The Purge$87,000-26%132-25$659$64,420,9059Universal

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Blue Jasmine$2,022,074230%5044$40,441$3,008,4932Sony Pictures Classics
2The Spectacular Now$200,181--4--$50,045$200,1811A24
3I'm So Excited$121,515-16%9923$1,227$1,098,7736Sony Pictures Classics
4The Attack$98,153-8%440$2,231$1,208,5677Cohen Media Group
5Unfinished Song$86,000-24%68-14$1,265$1,407,3077Weinstein Company
6Mud$62,350-20%62-11$1,006$21,473,58315Roadside Attractions
7Much Ado About Nothing (2013)$55,670-25%58-19$960$4,100,5119Roadside Attractions
8Only God Forgives$53,205-55%45-36$1,182$701,5563RADiUS-TWC
9Girl Most Likely$44,280-77%36-191$1,230$1,352,4413Roadside Attractions
10The Artist and the Model$16,937--2--$8,469$16,9371Cohen Media Group
11The Canyons$15,200--1--$15,200$15,2001IFC Films
12Pain and Gain$8,000-46%20-15$400$49,785,70615Paramount
13Our Children$5,500--1--$5,500$5,5001Distrib Films
14Tiny Times$3,500-72%30$1,167$21,3652China Lion Film
15Stuck in Love$717-54%10$717$73,5315Millennium Entertainment