Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Studio Weekend Estimates (Domestic) Fri, Sep. 20 - Sun, Sep. 22

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Prisoners$21,430,000--3,260--$6,574$21,430,0001Warner Bros.
2Insidious: Chapter 2$14,500,000-64%3,155106$4,596$60,855,2602FilmDistrict
3The Family (2013)$7,000,000-50%3,0910$2,265$25,640,5222Relativity Media
4Battle of the Year$5,000,000--2,008--$2,490$5,000,0001Sony / Screen Gems
5We're the Millers$4,670,000-14%3,003-235$1,555$138,176,2977Warner Bros. / New Line
6Lee Daniels' The Butler$4,304,000-22%2,931-308$1,468$106,452,1146Weinstein Company
7Riddick$3,672,000-46%3,022-95$1,215$37,180,2903Universal
8Planes$2,861,000-8%2,446-293$1,170$86,543,2937Disney
9Percy Jackson: Sea of Monsters$1,800,000-4%1,473-165$1,222$64,271,8117Fox
10Elysium$1,500,000-29%1,392-328$1,078$90,823,7097Sony / TriStar
11Despicable Me 2$1,375,0007%1,004-2$1,370$360,745,40012Universal
12One Direction: This Is Us$1,150,000-53%1,706-594$674$28,469,9904Sony / TriStar
13The Mortal Instruments: City of Bones$680,000-40%1,047-529$649$30,684,5315Sony / Screen Gems

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Instructions Not Included$5,700,00017%97845$5,828$34,261,7254Lionsgate / Pantelion
2The Wizard of Oz 3D$3,022,000--318--$9,503$3,022,0001Warner Bros.
3Blue Jasmine$1,380,107-15%847-146$1,629$29,773,6029Sony Pictures Classics
4The World's End$739,969-43%833-410$888$25,247,2825Focus
52 Guns$658,000-25%752-156$875$74,475,6658Universal
6Thanks for Sharing$607,670--269--$2,259$607,6701Roadside Attractions
7The Wolverine$460,000-19%462-78$996$130,886,8029Fox
8The Spectacular Now$425,996-40%571-199$746$6,445,0628A24
9Turbo$420,000-2%333-20$1,261$81,649,33510Fox / DreamWorks Animation
10Monsters University$320,000-12%314-68$1,019$265,857,03014Disney
11Austenland$275,700-16%234-40$1,178$1,570,3546Sony Pictures Classics
12In a World...$257,800-11%1440$1,790$2,427,9977Roadside Attractions
13The Grandmaster$237,000-51%473-232$501$6,293,4175Weinstein Company
14You're Next$228,000-59%532-578$429$18,346,9095Lionsgate
15The Way, Way Back$220,000-24%324-97$679$21,172,61812Fox Searchlight
16World War Z$190,000-40%203-77$936$202,138,97114Paramount
17Salinger$182,000314%138134$1,319$357,8893Weinstein Company
18Red 2$106,000-18%178-31$596$52,779,05410Lionsgate / Summit
19R.I.P.D.$106,000-18%151-13$702$33,598,00010Universal
20The Ultimate Life$102,000-58%184-228$554$1,266,9123High Top Releasing
21Kick-Ass 2$98,000-61%201-142$488$28,749,2106Universal
22Jobs$84,000-56%152-87$553$16,046,2756Open Road
23Now You See Me$83,000-35%133-38$624$117,700,74917Lionsgate / Summit
24Fruitvale Station$44,000-42%103-34$427$15,962,68011Weinstein Company
25Closed Circuit$37,844-83%105-308$360$5,734,8054Focus

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Generation Iron$245,000--55--$4,455$245,0001The Vladar Company
2Enough Said$240,000--4--$60,000$293,7341Fox Searchlight
3Rush (2013)$200,000--5--$40,000$200,0001Universal
4Short Term 12$140,864-9%7512$1,878$714,1605Cinedigm
5Wadjda$72,70276%96$8,078$210,5302Sony Pictures Classics
6My Lucky Star$50,000--23--$2,174$50,0001China Lion Film
7The Short Game$30,600--17--$1,800$30,6001Phase 4 Films / Samuel Goldwyn
8Mother of George$30,000--5--$6,000$57,2372Oscilloscope
9Populaire$28,600-25%205$1,430$106,9653Weinstein Company
10Snake and Mongoose$20,83463%126$1,736$129,1677Rocky Mountain Pictures
11After Tiller$15,500--2--$7,750$15,5001Oscilloscope
12Haute Cuisine$15,319--3--$5,106$15,3191Weinstein Company
13GMO OMG$14,469--2--$7,235$30,7692Submarine Deluxe
14Afternoon Delight$6,636-80%12-27$553$176,0804The Film Arcade
15Jayne Mansfield's Car$1,500-84%6-5$250$13,9182Anchor Bay Films
16I Spit on Your Grave 2$346--1--$346$3461Anchor Bay Films