'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Studio Weekend Estimates (Domestic) Fri, Mar. 21 - Sun, Mar. 23

Wide (1000+)

1Divergent$56,000,000--3,936--$14,228$56,000,0001Lionsgate / Summit
2Muppets Most Wanted$16,514,000--3,194--$5,170$16,514,0001Disney
3Mr. Peabody & Sherman$11,700,000-46%3,607-344$3,244$81,002,3843Fox / DreamWorks Animation
4300: Rise of an Empire$8,665,000-55%3,085-405$2,809$93,753,1193Warner Bros.
5Need For Speed$7,781,000-56%3,1150$2,498$30,404,8832Disney / DreamWorks
6Non-Stop (2014)$6,346,000-40%2,945-238$2,155$78,620,7304Universal
7The LEGO Movie$4,115,000-47%2,501-539$1,645$243,351,6747Warner Bros.
8Tyler Perry’s The Single Moms Club$3,100,000-62%1,8960$1,635$12,910,0242Lionsgate
9Son of God$2,650,000-52%2,139-851$1,239$55,599,6484Fox
10Frozen (2013)$734,000-66%1,069-397$687$397,743,26118Disney

Limited (100 — 999)

1God's Not Dead$8,563,512--780--$10,979$8,563,5121Freestyle / Pure Flix
2The Grand Budapest Hotel$6,750,00086%304238$22,204$12,960,5193Fox Searchlight
3The Monuments Men$975,000-53%938-656$1,039$75,708,7267Sony / Columbia
4Ride Along$608,000-56%650-374$935$133,101,00010Universal
5Veronica Mars$490,000-75%34756$1,412$2,854,7442Warner Bros.
612 Years a Slave$445,000-64%522-403$852$56,035,58523Fox Searchlight
7The Nut Job$338,000-30%335-70$1,009$62,602,39310Open Road
8American Hustle$240,000-61%281-222$854$149,814,40615Sony / Columbia
9RoboCop (2014)$230,000-73%328-637$701$57,084,1886Sony / Columbia
10Philomena$211,000-50%297-205$710$37,092,70518Weinstein Company
11About Last Night$202,000-70%214-410$944$48,268,1706Sony / Screen Gems
12The Wolf of Wall Street$190,000-54%215-71$884$116,686,70613Paramount
13Tim's Vermeer$162,869-19%12920$1,263$1,249,2238Sony Pictures Classics
14Dallas Buyers Club$156,000-58%178-103$876$27,073,34421Focus
15Lone Survivor$137,000-49%211-105$649$124,805,93113Universal
16Pompeii$130,000-78%201-470$647$22,818,2335Sony / TriStar
17The Hunger Games: Catching Fire$120,000-42%211-57$569$424,537,58018Lionsgate
18Jack Ryan: Shadow Recruit$85,000-36%128-24$664$50,426,11310Paramount
19August: Osage County$62,000-41%141-62$440$37,600,88313Weinstein Company

Platform (1 — 99)

1Bad Words$500,000341%8781$5,747$655,7732Focus
3The Lunchbox$189,579113%3618$5,266$530,9564Sony Pictures Classics
4Le Week-End$141,000223%2522$5,640$205,1802Music Box Films
5Particle Fever$86,150-4%217$4,102$324,0583Abramorama / Bond 360
6That Awkward Moment$67,000-48%93-29$720$25,970,0018Focus
7On My Way$55,400426%2019$2,770$71,8622Cohen Media Group
8The Face of Love$44,800-14%3212$1,400$149,7343IFC Films
9Anita (2014)$44,382--7--$6,340$44,3821IDP / Samuel Goldwyn
10The Great Beauty$41,376-58%45-29$919$2,715,12119Janus Films
11Jodorowsky's Dune$36,713--3--$12,238$36,7131Sony Pictures Classics
12Repentance$29,000-72%43-83$674$1,183,3984Lionsgate / Codeblack Films
13Cheap Thrills$19,065--2--$9,533$19,0651Drafthouse Films
14Rob the Mob$11,626--1--$11,626$11,6261Millennium Entertainment
15Big Men$9,61227%32$3,204$20,6422Abramorama
16It Felt Like Love$8,000--1--$8,000$8,0001Variance Films
17Stalingrad (2014)$7,000-79%13-57$538$987,5834Sony / Columbia
19The French Minister$3,800--1--$3,800$3,8001IFC Films
20The Art of the Steal (2014)$3,050-92%15-45$203$60,5662RADiUS-TWC
2120 Feet from Stardom$2,100-79%7-11$300$4,934,90541RADiUS-TWC