Weekend Actuals: ‘Fifty Shades Freed’ Ties Up $38.5M; ‘Peter Rabbit’ Overperforms with $25.0M in 2nd

Monday Update:

Universal’s romance Fifty Shades Freed wouldn’t “submit” to anyone this weekend, taking first place with $38.5 million. Although that’s the lowest opening of the three Shades films, coming in 17.2 percent behind last year’s Fifty Shades Darker, it was about in line with pre-release expectations.

Sony’s family comedy Peter Rabbit exceeded its pre-release estimates with a $25.0 million opening and second place. Warner Bros.’ action thriller The 15:17 to Paris, directed by Clint Eastwood, started in third with $12.5 million.

Sony’s Jumanji: Welcome to the Jungle and Fox’s The Greatest Showman both reached an impressive milestone simultaneously, with their eighth weekends in the box office top five. They became the first films to do so since last year’s Beauty and the Beast, which opened in March and notched the feat in May.

The top 10 films this weekend earned $113.8 million total. That’s up 73.2 percent above last weekend (a lower-than-usual frame due to the Super Bowl) but down 33.4 percent from the same weekend last year, when The LEGO Batman Movie led with $53.0 million.

Year to date box office stands at $1.243 billion total, which is 0.4 percent behind last year. This is the first weekend of 2018 at which that figure stands below last year, after the number officially turned negative last Thursday for the first time.

The full table of weekend actuals is at the bottom, after our Sunday update featuring fuller numbers and analysis.

 


Sunday Update:

As expected, Fifty Shades Freed tied up the top spot at the box office over the pre-Valentine’s Day weekend with $38.8 million, knocking four-time champ Jumanji: Welcome to the Jungle off its throne. The debut of the third and final entry in the erotic drama series was off 16% from the opening of last year’s Fifty Shades Darker, which grossed $46.6 million in its first weekend this time last year.

While Freed‘s three-day gross represents the lowest debut of the blockbuster series, this is still a fantastic start for the E.L. James adaptation, which benefitted from a no-holds-barred marketing blitz from Universal. It also has the distinction of being the first real “event”-sized franchise flick of the year. If it performs the way the last two installments did over the coming weeks, it should easily top out north of $100 million domestically when all is said and done.

Second place went to Peter Rabbit, the adaptation of Beatrix Potter’s classic children’s book series that opened to a better-than-expected $25 million. That compares favorably with the $18.9 million opening of the first Paddington movie in 2015 as well as this year’s Paddington 2, which debuted to $11 million back in January.

Unlike the critically-beloved Paddington series, Rabbit‘s Rotten Tomatoes score is a so-so 58%, so it will be interesting to see whether it can demonstrate the kind of solid holds those movies enjoyed during their respective runs. Looking ahead at the release calendar, it’s relatively smooth sailing for the Sony release, though it will have some competition for family audiences next weekend when Aardman Studios’ stop-motion-animated Early Man hits theaters.

In third was the Clint Eastwood terrorism drama The 15:17 to Paris, which grossed $12.6 million on just over 3,000 screens in its opening weekend. It’s an okay debut for the film, albeit far lower than the likes of Eastwood’s similarly-themed American Sniper, which brought in a whopping $89.2 million in its wide opening weekend in 2015. That film of course captured the zeitgeist in a way 15:17 simply didn’t, and its abysmal 20% score on Rotten Tomatoes certainly didn’t help matters.

Perhaps a fairer comparison would be this year’s Afghanistan War drama 12 Strong, which opened to $15.8 million on about the same number of screens in late January. That film, however, fared considerably better with critics, and additionally benefitted from the commercial pull of Avengers co-star Chris Hemsworth in the lead role.

Jumanji: Welcome to the Jungle ended its run at the top of the heap this weekend, dropping three spots to No. 4 with another $9.8 million. Still playing on over 3,100 screens after eight weeks in theaters, the Dwayne Johnson blockbuster eased a mere 10%  (keeping in mind that all grosses last weekend were deflated due to the Super Bowl) and now stands at an incredible $365.7 million domestically.

Another ultra-leggy performer, Fox musical The Greatest Showman, posted another minuscule decline, dropping just 17% to $6.4 million and a total of $146.5 million so far. The film is primed to cross the $150 million mark next weekend, a huge feat for a movie that grossed only $8.8 million in its three-day opening back in December. It’s a true word-of-mouth hit of the type we don’t see much of anymore, and another feather in the cap for Hugh Jackman, who retired his role as Wolverine with last year’s Logan.

In its third weekend, Maze Runner: The Death Cure brought in another $6 million after losing nearly 900 screens, giving the YA sequel an okay $49 million so far. For comparison’s sake, that’s a considerable 22% off from The Scorch Trials‘ $63.3 million gross over the same period. Luckily for Fox, Death Cure has already grossed over $150 million overseas, ensuring profitability for the $62 million title.

Supernatural horror film Winchester dropped to seventh with an estimated $5 million in its second weekend, a drop of 46% from its $9.3 million opening. The sharp second-weekend decline (which would have been even greater had it not been competing with the Super Bowl last weekend) is expected for a horror movie, and particularly one that fared so badly with critics. The Lionsgate release currently has an estimated $17.1 million in the bank and will no doubt fade quickly on its way to VOD.

Rounding out the Top 10 this weekend, The Post finished at No. 8 with an estimated $3.5 million after eight weeks ($72.8 million total), Best Picture contender The Shape of Water took in $3 million in ninth ($49.7 million total), and Gerard Butler actioner Den of Thieves grossed $2.8 million in tenth, bringing its lifetime total to $40 million.

Overseas Update:

Fifty Shades Freed brought in a whopping $98.1 million internationally this weekend with a No. 1 debut in 54 markets, giving the film a global haul of $136.9 million thus far and bringing the franchise’s lifetime gross to over $1 billion worldwide (a milestone it passed on Friday). The Fifty Shades series has always been a huge performer overseas, with the last two installments making over two-thirds of their money internationally.

Jumanji: Welcome to the Jungle added another $7.5 million to its coffers internationally, bringing its total to $516.1 million overseas and $881.8 million worldwide. This weekend the film became Sony’s third highest-grossing title of all time globally, surpassing Spectre ($880.7 million) and Spider-Man: Homecoming ($880.4 million).


Weekend Actuals (Domestic)FRI, FEB. 9 – SUN, FEB. 11

WIDE (1000+)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 Fifty Shades Freed $38,560,195 3,768 $10,234 $38,560,195 1 Universal
2 Peter Rabbit $25,010,928 3,725 $6,714 $25,010,928 1 Sony / Columbia
3 The 15:17 to Paris $12,554,286 3,042 $4,127 $12,554,286 1 Warner Bros.
4 Jumanji: Welcome To The Jungle $10,023,344 -8% 3,136 -216 $3,196 $365,855,215 8 Sony / Columbia
5 The Greatest Showman $6,443,343 -16% 2,373 -215 $2,715 $146,579,213 8 Fox
6 Maze Runner: The Death Cure $6,222,303 -41% 2,923 -870 $2,129 $49,240,432 3 Fox
7 Winchester $5,211,217 -44% 2,480 0 $2,101 $17,338,575 2 Lionsgate / CBS Films
8 The Post $3,631,998 -30% 1,865 -597 $1,947 $72,968,518 8 20th Century Fox
9 The Shape of Water $3,177,255 -29% 1,780 -561 $1,785 $49,942,946 11 Fox Searchlight
10 Den of Thieves $2,999,379 -34% 1,468 -644 $2,043 $41,070,702 4 STX Entertainment
11 Hostiles $2,824,754 -45% 2,214 -720 $1,276 $26,022,222 8 Entertainment Studios Motion Pictures
12 12 Strong $2,743,248 -42% 1,901 -1017 $1,443 $42,013,427 4 Warner Bros.
13 Three Billboards Outside Ebbing, Missouri $2,302,015 -24% 1,273 -453 $1,808 $45,446,821 18 Fox Searchlight
14 I, Tonya $1,671,331 -32% 1,088 -362 $1,536 $25,348,356 10 Neon
15 Darkest Hour $1,604,995 -32% 1,045 -441 $1,536 $51,485,087 12 Focus Features
16 Paddington 2 $1,301,101 -60% 1,429 -959 $910 $38,533,465 5 Warner Bros.
17 Forever My Girl $1,240,327 -46% 1,088 -339 $1,140 $14,579,646 4 Roadside Attractions/LD Entertainment

LIMITED (100 — 999)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 Star Wars: The Last Jedi $1,397,413 -40% 830 -637 $1,684 $616,833,692 9 Disney
2 Phantom Thread $1,205,825 -43% 558 -628 $2,161 $16,403,919 7 Focus Features
3 La Boda de Valentina $1,147,073 331 $3,465 $1,147,073 1 Lionsgate / Pantelion
4 Padmaavat $1,039,904 -57% 282 -63 $3,688 $10,638,033 3
5 Lady Bird $902,741 -31% 651 -458 $1,387 $45,205,597 15 A24
6 Coco $886,289 -49% 833 -803 $1,064 $206,172,630 12 Disney
7 Pad Man $740,326 152 $4,871 $740,326 1 Sony Pictures Releasing International
8 2018 Oscar Nominated Short Films $695,044 198 $3,510 $695,044 1 Magnolia Pictures
9 Call Me by Your Name $675,269 -24% 475 -106 $1,422 $13,937,405 12 Sony Pictures Classics
10 Insidious: The Last Key $596,055 -59% 545 -708 $1,094 $66,768,075 6 Universal
11 The Commuter $575,770 -65% 590 -904 $976 $35,541,634 5 Lionsgate
12 Molly’s Game $453,901 -42% 537 -306 $845 $27,906,604 7 STX Entertainment
13 Ferdinand $383,861 -43% 387 -188 $992 $81,981,414 9 Fox
14 Wonder (2017) $279,886 19% 261 5 $1,072 $131,328,236 13 Lionsgate
15 Pitch Perfect 3 $257,980 -67% 317 -634 $814 $104,388,015 8 Universal
16 Proud Mary $226,265 -59% 211 -302 $1,072 $20,604,576 5 Sony / Screen Gems
17 Thor: Ragnarok $225,071 -8% 173 -31 $1,301 $314,316,296 15 Disney
18 Justice League $170,569 -12% 188 -14 $907 $228,561,662 13 Warner Bros.
19 Daddy’s Home 2 $84,973 -12% 112 -13 $759 $103,996,842 14 Paramount

PLATFORM (1 — 99)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 The Insult $110,122 0% 50 13 $2,202 $455,609 5 Cohen Media Group
2 A Fantastic Woman $109,481 70% 20 15 $5,474 $220,820 2 Sony Pictures Classics
3 All the Money in the World $58,775 -54% 63 -91 $933 $24,885,219 7 Sony / TriStar
4 Film Stars Don’t Die in Liverpool $56,956 10% 39 5 $1,460 $392,690 7 Sony Pictures Classics
5 Murder on the Orient Express (2017) $49,652 -31% 94 -40 $528 $102,726,660 14 Fox
6 The Florida Project $30,674 -35% 32 -6 $959 $5,791,260 19 A24
7 The Disaster Artist $28,774 -43% 31 -34 $928 $21,064,080 11 New Line / A24
8 Loving Vincent $23,226 15% 26 2 $893 $6,647,957 21 Good Deed Entertainment
9 In The Fade $22,992 -45% 26 -7 $884 $246,429 7 Magnolia Pictures
10 Father Figures $22,147 -33% 62 -28 $357 $17,490,008 8 Warner Bros.
11 Faces Places $21,479 -31% 14 -7 $1,534 $812,275 19 Cohen Media Group
12 Mary and The Witch’s Flower $21,331 -58% 15 -15 $1,422 $1,933,016 4 GKIDS
13 Till the End of the World $18,528 -68% 12 -15 $1,544 $102,888 2 China Lion Film
14 Along With the Gods: The Two Worlds $16,694 -51% 3 -8 $5,565 $1,894,785 8 Well Go USA
15 Get Out $15,530 -67% 52 -82 $299 $176,026,220 51 Universal
16 Happy End $15,406 12% 20 5 $770 $245,037 8 Sony Pictures Classics
17 The Star $14,726 -49% 50 -22 $295 $40,847,995 13 Sony / Columbia
18 Golden Exits $11,719 1 $11,719 $11,719 1 Vertical Entertainment
19 The Square $11,570 -40% 11 -8 $1,052 $1,445,674 16 Magnolia Pictures
20 The Breadwinner $7,111 -41% 8 -2 $889 $286,817 13 GKIDS
21 The Female Brain $6,886 2 $3,443 $6,886 1 IFC Films
22 Have A Nice Day $5,876 -47% 4 3 $1,469 $41,760 3 Strand Releasing
23 Bombshell: The Hedy Lamarr Story $5,513 12% 4 -2 $1,378 $264,821 12 Zeitgeist
24 24 Frames $4,199 -48% 2 1 $2,100 $18,304 2 Janus Films
25 A Ciambra $2,318 -50% 5 0 $464 $29,812 4 IFC Films
26 Roman J. Israel, Esq. $2,176 -50% 6 -4 $363 $11,961,105 13 Sony Pictures
27 Jane $2,165 -84% 3 -7 $722 $1,681,209 17 Abramorama
28 In Between $2,142 -59% 3 -2 $714 $52,763 6 Film Movement
29 Beuys $2,025 -66% 1 -3 $2,025 $43,052 4 Kino Lorber
30 The Final Year $1,858 -89% 3 -17 $619 $182,217 4 Magnolia Pictures
31 Tom of Finland $1,758 -72% 2 0 $879 $359,603 18 Kino Lorber
32 Django $1,165 -71% 2 -3 $583 $52,692 6 Under The Milky Way
33 My Friend Dahmer $1,138 -62% 1 -1 $1,138 $1,353,774 15 FilmRise
34 Memories of Underdevelopment $1,089 16% 1 0 $1,089 $29,245 5 Janus Films
35 Novitiate $900 -8% 3 1 $300 $580,346 16 Sony Pictures Classics
36 The Other Side Of Hope $730 15% 1 0 $730 $183,853 11 Janus Films
37 Porto $648 279% 1 0 $648 $14,995 13 Kino Lorber
38 BPM (Beats Per Minute) $542 -89% 2 -3 $271 $111,377 17 The Orchard
39 1945 $460 -69% 1 0 $460 $279,432 15 Menemsha Films
40 Please Stand By $410 -59% 1 -1 $410 $8,134 3 Magnolia Pictures
41 Like Me $280 -86% 1 -3 $280 $12,965 3 Kino Lorber
42 Vazante $200 -89% 2 -3 $100 $17,774 5 Music Box Films
43 Bob Le Flambeur $185 1 $185 $9,407 6 Rialto Pictures

Studio Weekend Estimates (Domestic)

FRI, FEB. 9 – SUN, FEB. 11

WIDE (1000+)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 Fifty Shades Freed $38,806,000 3,768 $10,299 $38,806,000 1 Universal
2 Peter Rabbit $25,000,000 3,725 $6,711 $25,000,000 1 Sony / Columbia
3 The 15:17 to Paris $12,600,000 3,042 $4,142 $12,600,000 1 Warner Bros.
4 Jumanji: Welcome To The Jungle $9,825,000 -10% 3,136 -216 $3,133 $365,656,871 8 Sony / Columbia
5 The Greatest Showman $6,400,000 -17% 2,373 -215 $2,697 $146,535,870 8 Fox
6 Maze Runner: The Death Cure $6,000,000 -43% 2,923 -870 $2,053 $49,018,129 3 Fox
7 Winchester $5,050,000 -46% 2,480 0 $2,036 $17,177,358 2 Lionsgate / CBS Films
8 The Post $3,500,000 -33% 1,865 -597 $1,877 $72,836,520 8 20th Century Fox
9 The Shape of Water $3,000,000 -33% 1,780 -561 $1,685 $49,765,691 11 Fox Searchlight
10 Den of Thieves $2,870,000 -37% 1,468 -644 $1,955 $40,941,323 4 STX Entertainment
11 12 Strong $2,705,000 -43% 1,901 -1017 $1,423 $41,975,179 4 Warner Bros.
12 Hostiles $2,659,000 -48% 2,214 -720 $1,201 $25,856,468 8 Entertainment Studios Motion Pictures
13 Three Billboards Outside Ebbing, Missouri $2,200,000 -27% 1,273 -453 $1,728 $45,344,806 18 Fox Searchlight
14 Darkest Hour $1,590,000 -33% 1,045 -441 $1,522 $51,470,092 12 Focus Features
15 I, Tonya $1,552,643 -37% 1,088 -362 $1,427 $25,229,668 10 Neon
16 Forever My Girl $1,264,600 -45% 1,088 -339 $1,162 $14,603,919 4 Roadside Attractions/LD Entertainment
17 Paddington 2 $1,210,000 -63% 1,429 -959 $847 $38,442,364 5 Warner Bros.

LIMITED (100 — 999)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 Star Wars: The Last Jedi $1,258,000 -46% 830 -637 $1,516 $616,694,279 9 Disney
2 Phantom Thread $1,190,000 -44% 558 -628 $2,133 $16,388,094 7 Focus Features
3 La Boda de Valentina $1,125,000 331 $3,399 $1,125,000 1 Lionsgate / Pantelion
4 Lady Bird $934,650 -29% 651 -458 $1,436 $45,237,506 15 A24
5 Coco $806,000 -53% 833 -803 $968 $206,092,341 12 Disney
6 Call Me by Your Name $683,460 -23% 475 -106 $1,439 $13,945,596 12 Sony Pictures Classics
7 The Commuter $590,000 -65% 590 -904 $1,000 $35,555,864 5 Lionsgate
8 Insidious: The Last Key $580,000 -60% 545 -708 $1,064 $66,752,020 6 Universal
9 Molly’s Game $420,000 -47% 537 -306 $782 $27,872,703 7 STX Entertainment
10 Ferdinand $375,000 -45% 387 -188 $969 $81,972,553 9 Fox
11 Wonder (2017) $270,000 15% 261 5 $1,034 $131,318,350 13 Lionsgate
12 Pitch Perfect 3 $245,000 -69% 317 -634 $773 $104,375,035 8 Universal
13 Thor: Ragnarok $215,000 -12% 173 -31 $1,243 $314,306,225 15 Disney
14 Daddy’s Home 2 $80,000 -17% 112 -13 $714 $103,991,869 14 Paramount

PLATFORM (1 — 99)

# TITLE WEEKEND LOCATIONS AVG. TOTAL WKS. DIST.
1 A Fantastic Woman $121,623 89% 20 15 $6,081 $232,962 2 Sony Pictures Classics
2 The Insult $109,508 -1% 50 13 $2,190 $454,995 5 Cohen Media Group
3 Bilal: A New Breed of Hero $64,000 -79% 90 60 $711 $449,234 2 Vertical Entertainment
4 Film Stars Don’t Die in Liverpool $58,365 13% 39 5 $1,497 $394,099 7 Sony Pictures Classics
5 The Florida Project $31,025 -35% 32 -6 $970 $5,791,611 19 A24
6 The Disaster Artist $26,200 -49% 34 -31 $771 $21,061,506 11 New Line / A24
7 Faces Places $21,575 -31% 13 -8 $1,660 $811,448 19 Cohen Media Group
8 Get Out $15,000 -68% 52 -82 $288 $176,025,690 51 Universal
9 Golden Exits $12,210 1 $12,210 $12,210 1 Vertical Entertainment
10 BPM (Beats Per Minute) $459 -91% 2 -3 $230 $111,294 17 The Orchard

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