Social Media Trends News Stories News & Analysis Bond and Disney Sequels Dominate Social Media Alex Edghill • Oct 10th Last week marked a busy time of trailers and film news with Frozen II, Maleficent: Mistress Of Evil, and No Time To Die, all which managed to land in the top five of chatter generators across our tracked services, leading... Exhibition Features Window of Opportunity: Shorter Marketing Campaigns Are Seeing Healthy Results Alex Edghill • Oct 9th In recent years, studios have often chosen to condense their marketing campaigns into smaller windows. The prevailing thought has been that millennials especially have shorter attention spans, and with such a crowded theatrical marketplace, it is better to have a... News & Analysis Social Pulse: Frozen 2 Charms Audiences with New Trailer Alex Edghill • Oct 3rd Social Media Snapshot – Monday September 23 to Sunday September 29 The third Frozen 2 trailer debuted last Monday, allowing the film to secure a rare trifecta of having the top single post on the week for Twitter, Facebook, and... Exhibition Features Joker Dominates Across Social Media As Release Date Approaches Alex Edghill • Sep 26th The upcoming Joker was the most impressive film on social media this week, as it was the only offering to chart across all three tracked services. Given its modest budget of $55 million (especially modest considering just how much comic... Social Media Trends Charlie’s Angels Rides the Power of Pop to Social Media Victory Alex Edghill • Sep 19th Charlie’s Angels debuted a new music video featuring Ariana Grande, Lana Del Rey, and Miley Cyrus that proved one of the biggest stories on the week on both Twitter and Instagram. A new trailer from Ford v Ferrari made a... Social Media Trends Social Pulse: Bad Boys for Life, Gretel & Hansel Come Out of the Gate Strong Alex Edghill • Sep 12th This week saw Bad Boys for Life post a single post on each of the three tracked social media services, which was enough for the film to land in the top spot for likes on both Twitter and Facebook. (It... Exhibition Features Spinning Gold: Spider-Man Capitalizes on Avengers Connection to Reach New Heights Alex Edghill • Sep 9th Spider-Man: Far from Home dominated the marketplace on release and is well on its way to becoming the highest-grossing Spider-Man movie ever at the international box office. It’s yet another example of the old adage that if you can’t beat... Social Media Trends Social Pulse: Star Wars: The Rise of Skywalker and Joker Dominate Social Media Alex Edghill • Sep 5th New trailers from Star Wars: The Rise of Skywalker, and Joker were the biggest stories on the week, as the two were the only films to chart on all three tracked social media services. Strong performances were also recorded by... News & Analysis Social Pulse: D23 News Launches Star Wars on Social Media Alex Edghill • Aug 29th Social Media Snapshot – Monday, August 19 to Sunday, August 25 The past week was dominated by news coming out of the Disney D23 Expo, where Star Wars: The Rise of Skywalker reigned supreme over the upcoming films on the... News & Analysis Social Pulse: Little Women Trailer Draws Big Numbers Alex Edghill • Aug 22nd Social Media Snapshot – Monday August 12 to Sunday August 18 New trailers from Little Women and Last Christmas were the biggest news on Twitter and Facebook while Star Wars: The Rise Of Skywalker continued its domination of Instagram. IT:... News & Analysis Social Pulse: The Addams Family Builds Buzz with New Poster Alex Edghill • Aug 15th Social Media Snapshot – Monday, August 5 to Sunday, August 11 Facebook It was another slow week on social media as the Summer season winds down. The Addams Family and its second trailer easily dominated oin terms of total likes... News & Analysis Social Pulse: Star Wars: The Rise of Skywalker Rises on a Slow Week Alex Edghill • Aug 8th Social Media Snapshot – Monday July 29 to Sunday August 4 The social media landscape in general took a tumble this past week as the overall interaction and like levels were the lowest we have seen since April. Not completely... Load more stories
News & Analysis Bond and Disney Sequels Dominate Social Media Alex Edghill • Oct 10th Last week marked a busy time of trailers and film news with Frozen II, Maleficent: Mistress Of Evil, and No Time To Die, all which managed to land in the top five of chatter generators across our tracked services, leading...
Exhibition Features Window of Opportunity: Shorter Marketing Campaigns Are Seeing Healthy Results Alex Edghill • Oct 9th In recent years, studios have often chosen to condense their marketing campaigns into smaller windows. The prevailing thought has been that millennials especially have shorter attention spans, and with such a crowded theatrical marketplace, it is better to have a...
News & Analysis Social Pulse: Frozen 2 Charms Audiences with New Trailer Alex Edghill • Oct 3rd Social Media Snapshot – Monday September 23 to Sunday September 29 The third Frozen 2 trailer debuted last Monday, allowing the film to secure a rare trifecta of having the top single post on the week for Twitter, Facebook, and...
Exhibition Features Joker Dominates Across Social Media As Release Date Approaches Alex Edghill • Sep 26th The upcoming Joker was the most impressive film on social media this week, as it was the only offering to chart across all three tracked services. Given its modest budget of $55 million (especially modest considering just how much comic...
Social Media Trends Charlie’s Angels Rides the Power of Pop to Social Media Victory Alex Edghill • Sep 19th Charlie’s Angels debuted a new music video featuring Ariana Grande, Lana Del Rey, and Miley Cyrus that proved one of the biggest stories on the week on both Twitter and Instagram. A new trailer from Ford v Ferrari made a...
Social Media Trends Social Pulse: Bad Boys for Life, Gretel & Hansel Come Out of the Gate Strong Alex Edghill • Sep 12th This week saw Bad Boys for Life post a single post on each of the three tracked social media services, which was enough for the film to land in the top spot for likes on both Twitter and Facebook. (It...
Exhibition Features Spinning Gold: Spider-Man Capitalizes on Avengers Connection to Reach New Heights Alex Edghill • Sep 9th Spider-Man: Far from Home dominated the marketplace on release and is well on its way to becoming the highest-grossing Spider-Man movie ever at the international box office. It’s yet another example of the old adage that if you can’t beat...
Social Media Trends Social Pulse: Star Wars: The Rise of Skywalker and Joker Dominate Social Media Alex Edghill • Sep 5th New trailers from Star Wars: The Rise of Skywalker, and Joker were the biggest stories on the week, as the two were the only films to chart on all three tracked social media services. Strong performances were also recorded by...
News & Analysis Social Pulse: D23 News Launches Star Wars on Social Media Alex Edghill • Aug 29th Social Media Snapshot – Monday, August 19 to Sunday, August 25 The past week was dominated by news coming out of the Disney D23 Expo, where Star Wars: The Rise of Skywalker reigned supreme over the upcoming films on the...
News & Analysis Social Pulse: Little Women Trailer Draws Big Numbers Alex Edghill • Aug 22nd Social Media Snapshot – Monday August 12 to Sunday August 18 New trailers from Little Women and Last Christmas were the biggest news on Twitter and Facebook while Star Wars: The Rise Of Skywalker continued its domination of Instagram. IT:...
News & Analysis Social Pulse: The Addams Family Builds Buzz with New Poster Alex Edghill • Aug 15th Social Media Snapshot – Monday, August 5 to Sunday, August 11 Facebook It was another slow week on social media as the Summer season winds down. The Addams Family and its second trailer easily dominated oin terms of total likes...
News & Analysis Social Pulse: Star Wars: The Rise of Skywalker Rises on a Slow Week Alex Edghill • Aug 8th Social Media Snapshot – Monday July 29 to Sunday August 4 The social media landscape in general took a tumble this past week as the overall interaction and like levels were the lowest we have seen since April. Not completely...