Long Range Tracking: ‘Tyler Perry’s A Madea Family Funeral’

This week’s report takes an early look at the first wide release currently scheduled for March: A Madea Family Funeral. While Lionsgate still has Chaos Walking slated for the March 1 weekend as well, we expect a release delay to be announced soon as the film remains in production.

Tyler Perry’s A Madea Family Funeral
Opening Weekend Range: $23 – 30 million

PROS:

  • Tyler Perry’s loyal fan base is expected to return for what the actor/filmmaker has promised will be the final Madea movie, a series which has earned an impressive $496.5 million domestically across eight films dating back to 2005.
  • Positioned nearly one month after What Men Want, the film has enough breathing room to build significant interest as the next major comedy to be driven by a similar audience.
  • Early Trailer Impact metrics are encouragingly ahead of Night School at the same point before release.

CONS:

  • Front-loading is likely given the built-in fan audience, while opening two weeks before Jordan Peele’s Us could hinder staying power on some level.

8-Week Tracking

Release Date Title 3-Day Wide Release Tracking % Chg from Last Week Domestic Total Forecast % Chg from Last Week Estimated Location Count Distributor
1/11/2019 A Dog’s Way Home $13,000,000 8% $44,000,000 10% 3,000 Sony / Columbia
1/11/2019 On the Basis of Sex (Expansion) n/a n/a 2,000 Focus Features
1/11/2019 Replicas $3,500,000 NEW $7,500,000 NEW 2,500 Entertainment Studios
1/11/2019 The Upside $12,000,000 -8% $36,000,000 -8% 3,000 STX
1/18/2019 Glass $67,000,000 $180,000,000 3,700 Universal
1/25/2019 The Kid Who Would Be King $10,000,000 -33% $40,000,000 -20% Fox
1/25/2019 Serenity (2019) $7,000,000 -30% $21,000,000 -30% Aviron
2/1/2019 Miss Bala $10,000,000 $28,000,000 Sony / Columbia
2/8/2019 Cold Pursuit $13,000,000 $40,000,000 Lionsgate / Summit
2/8/2019 The LEGO Movie 2: The Second Part $60,000,000 $213,000,000 Warner Bros.
2/8/2019 The Prodigy n/a n/a Orion Pictures
2/8/2019 What Men Want $25,000,000 $63,000,000 Paramount
2/13/2019 Isn’t It Romantic $14,000,000 $54,000,000 Warner Bros.
2/14/2019 Alita: Battle Angel $14,500,000 $41,000,000 Fox
2/14/2019 Fighting with My Family n/a n/a MGM
2/14/2019 Happy Death Day 2U $24,000,000 $52,000,000 Universal
2/22/2019 How to Train Your Dragon: The Hidden World $44,000,000 $155,000,000 Universal
2/22/2019 Rhythm Section n/a n/a Paramount
2/22/2019 The Turning n/a n/a Universal / Amblin
3/1/2019 Chaos Walking n/a n/a Lionsgate
3/1/2019 Greta n/a n/a Focus Features
3/1/2019 Tyler Perry’s A Madea Family Funeral $27,000,000 NEW $68,000,000 NEW Lionsgate

Tracking and forecasts are subject to change each week as marketing, reviews, and other factors are taken into consideration.

Contact us for information about subscribing to Boxoffice.com’s suite of forecasting and data services.

Shawn Robbins

7 Comments

  1. Avatar
    WandaThomason6765@g.mail.com January 04, 2019

    Why Tyler Perry? Without Madeas movies to look forward to, we won’t be laughing as much. I watch all the Tyler Perry series. The Have and Have Nots, if loving you is wrong all of them.

    Reply
  2. Avatar
    RussVB January 04, 2019

    According to Box Office Mojo the Madea series has also earned a whole 5.6 M outside of North America for 502.1 M worldwide — yep, a dom / int split of 98.9% / 1.1%.

    Reply
    • Avatar
      TTVOMJ January 05, 2019

      I had no idea madea 😮 xD thats some serious global rejection..wow

      Reply
      • Avatar
        JLW January 07, 2019

        This may seem surprising on the surface, but it’s not very surprising for a few reasons:
        1) Comedy doesn’t play well outside its home country. It’s not unusual for American comedies to have a 75/25 domestic/international split.
        2) African American films, by the same token, don’t play well outside of the United States. This is particularly true of films that focus heavily on the black experience in America (e.g., Tyler Perry films, Malcolm D. Lee films like “Girls Trip,” etc.), in contrast to films with broader appeal that happen to feature an African American lead or cast (e.g., Black Panther, anything Will Smith is in).

        Combine the two of these together, plus combine the fact that Tyler Perry’s films are released through Lionsgate, which may not have the muscle to release their smaller films on a broad international level, and you get a bunch of films that basically only see screen time in the United States.

        Reply
        • Avatar
          Jacen January 07, 2019

          Excellent breakdown.

          Reply
    • Avatar
      Brian January 08, 2019

      I suppose sometimes it’s the studio’s fault for the discrepancy for not declaring international figures. For example, last year’s Book Club and Hunter Killer were theatrically released here in the Philippines yet no overseas numbers available in Box Office Mojo.

      Reply
      • Avatar
        george January 09, 2019

        the numbers are pretty much right on boxofficemojo even though there is not a total for each country

        Reply

Leave reply

Your email address will not be published. Required fields are marked *