Their official press release:
Warner Bros.’ Stephen King adaptation It is looming to be one of the biggest releases in September history. The film is currently trending #1 on MovieTickets.com with 54.4% of all tickets sold by the company in the past 24 hours being from moviegoers wanting to see it in theaters.
The film is way ahead in the pre-opening sales cycle in comparison to the top horror films released in the past 18 months according to MovieTickets.com: It has sold 8x as many tickets as the recent horror release Annabelle: Creation did through two days prior to opening, 6x Conjuring 2’s totals with two days to opening, and 15x that of Purge: Election Year at the same point in the sales cycle.
About MovieTickets.com
MovieTickets.com is a leader in advance movie ticketing with 267 theater chains, representing nearly 30,000 screens, offering moviegoers a quick and convenient way to purchase tickets online and via mobile devices. The company currently enables remote movie ticketing for consumers across 21 countries/territories including the United States, Canada, United Kingdom, Ireland, Argentina, Puerto Rico, the Dominican Republic and the Caribbean. Fans can stay connected withMovieTickets.com through Facebook (facebook.com/MovieTicketscom), Twitter (twitter.com/movietickets) and YouTube (youtube.com/c/movietickets).
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