Projection: 2018 Domestic Box Office to Set All-Time Record, Pacing to Top $11.8 Billion
Trailer Impact: ‘Aquaman’ Posts Highest Recall; ‘Lion King’ Sparks Most Interest in a Cinema View
Weekend Forecast: ‘Spider-Man: Into the Spider-Verse,’ ‘The Mule,’ & ‘Mortal Engines’
Trailer Impact: ‘Aquaman’ Posts Highest Recall; ‘Lion King’ Sparks Record Interest in a Cinema View at 64.6%
Long Range Tracking: ‘The Kid Who Would Be King’ & ‘Serenity’
Trailer Impact: ‘Mary Poppins Returns’ and ‘Aquaman’ Tie For Highest Recall; ‘Aquaman’ Sparks Most Interest in a Cinema View
Long Range Tracking: ‘Spider-Man: Into the Spider-Verse,’ ‘Mortal Engines,’ ‘The Mule,’ & ‘Second Act’
Long Range Tracking: Strong Q4 Pacing to Send 2018 Domestic Box Office Beyond $11.6 Billion for New Annual Record